A message from Earth
Sagan’s first message to space was a plaque. After the idea was floated by the space writer Eric Burgess, NASA gave him about three weeks. Sagan and Frank Drake designed it; Linda Salzman Sagan, then Sagan’s wife, made the artwork, with further contributions from Jon Lomberg. The aluminium plate shows the hydrogen hyperfine transition, whose 21 cm wavelength is the ruler for everything else (the woman is eight units, about 1.68 m, tall); fourteen pulsars with their periods in binary, to place the Sun; the Solar System with the spacecraft’s path past Jupiter; and a naked man and woman. Pioneer 10 launched on 2 March 1972 and Pioneer 11 on 5 April 1973.
The nudity drew complaints; Drake recalled many negative reactions, and some newspapers retouched the figures. Accounts differ over one detail. Sagan said he left out the vertical line of the woman’s genitals because Greek sculpture omits it and NASA would find explicit anatomy too obscene; a memoir by NASA’s Robert Kraemer, as cited by Mark Wolverton, says the line was erased as a condition of approval by NASA’s John Naugle. Critics also objected that the man raises a hand while the woman’s arms hang, and that both figures look white, which Sagan regretted. Cornell’s memorial colleagues were blunt about the audience: the messages were ostensibly for extraterrestrials, but ‘the real purpose (well achieved) was to advertise to other humans that our species had begun to visit the stars.’
Voyager’s record (1977) was larger and slower. John Casani, the project manager, handed the idea to Sagan; Casani’s first budget was $1,500 for six weeks, but the selection took almost a year and the team spent some of its own money. The committee Sagan chaired included Ann Druyan as creative director; Frank Drake; Timothy Ferris as producer; the artist Jon Lomberg; the ethnomusicologists Alan Lomax and Robert E. Brown; the sound engineer Jimmy Iovine; and Linda Salzman Sagan, who organised the greetings. The record carries 115 images, spoken greetings in 55 languages from Akkadian to Wu, about ninety minutes of music, and sounds of Earth from surf and thunder to whales. It also holds an hour of Druyan’s brain waves compressed into about a minute; Sagan later wrote that she thought about Earth’s history, civilisations and their problems, and what it was like to fall in love.
The team therefore held both his second wife (married 1968, divorced 1981) and the woman he married in 1981, Druyan. Its choices were argued over. Lomax thought rock ‘adolescent’; Sagan answered, ‘There are a lot of adolescents on the planet’, and Chuck Berry’s ‘Johnny B. Goode’ went on. ‘Here Comes the Sun’ did not: Sagan wrote that its legal status ‘seemed too murky to risk’, Druyan said in 2015 that EMI demanded $50,000 per record, and Ferris said in 2017 that the Beatles song was never seriously considered. Murmurs of Earth (1978) records the choices. Read it as a team’s making-of and a deliberately partial portrait, chosen by a small committee, rather than a message authored by one man or a neutral inventory of humanity.